About the Authors


First Principles
– a Malaysian-based, trans-disciplinary
economic, regulatory and public policy consultancy firm was
founded and established in 2003, with a regional office in Melbourne, Australia. We have worked closely with and advised a diverse range of private sector clients and public sector agencies, not only in Malaysia but also in Brunei, Singapore, Australia and New Zealand.  To meet the needs of our local and regional clients, we have expanded our expertise and capabilities to include economics of competition (fair trade) and consumer protection law, regulatory policy analysis and design (including regulatory impact assessment).

Our consultants take a team-based and trans-disciplinary approach to each of the assignments by combining their respective experience and expertise in law, economics, public policy and psychology to analyse and design appropriate solutions for each unique problem or issue

First Principles provide consultancy in the following areas relating to the ICT Industry, Utilities Industry, Government Agencies, Regulatory Agencies and Private Corporations:

  • Strategic Regulatory Advice
  • Regulatory Impact Assessments
  • Competition Analysis
  • Regulatory Economics
  • Policy Analysis & Assessments
  • Risk Management & Strategy
  • e-Transactions
  • Strategic Outsourcing

CVA - a Malaysian-based, specialist modeling and advisory
consulting organization, with company founders having over
thirty years of industry experience, particularly in information technology and telecommunications.

Advisory assignments include customers in all areas of communications, with more latterly a focus on new wireless company development and regulatory impacts on industry. Clients served from an Asian base include wireless operators in the Gulf, South Africa, Brunei and Malaysia. Key competencies have been developed in the areas of dynamic modelled based marketing strategy, competition impact analysis, pricing / tariffing and niche segmentation.

CVA brings many years of case-hardened expertise to client assignments along with numerous modelled tools and utilities.

CVA provide consultancy in the following areas relating to the ICT Industry, Utilities Industry, Government Agencies, Regulatory Agencies and Private Corporations:

  • Strategic Advisory
  • Regulatory Impact Assessments
  • Competition Analysis
  • Marketing Plan Development
  • Pricing / Tariffing Advisory
  • Sales Strategy
  • Contract Advisory
  • Scenario Planning / Modelling